Sightline Strategy provides data-driven solutions and counsel that replaces ambiguity with clear, objective paths to improving high-stakes decision-making, interactions, and organizational initiatives.
President and CEO Lisa Kiefer has 15 years of experience working with some of the world's largest, most successful businesses, associations and non-profit organizations. Her work in organizational leadership, research and strategic communications has spanned nearly every industry vertical, from brands including Capital One, Citi, E. & J. Gallo Wines, ESPN, Procter & Gamble and UnitedHealthCare, among others, to national trade associations and non-profits including the American Diabetes Association, American Gastroenterological Association, Public Relations Society of America and World Wildlife Fund. She is also a Certified Executive Coach.
From serving Fortune 100 clients at agencies in New York and Washington, D.C., to taking on in-house management roles and serving as an executive at a market research firm for nearly 5 years, Ms. Kiefer has a unique blend of knowledge, skills and a network that offers her clients a full-service partner without having to pay big-firm prices.
As effective communication plays an essential role in every business, Ms. Kiefer is also President of the PRSA National Capital Chapter in Washington, D.C., the largest organization of communication professionals in the U.S.