When was the last time you made a decision or moved ahead with an expensive campaign based mainly on subjective inputs? How often are you tasked with generating interest from media, driving sales leads or engaging internal staff with little to no new or interesting information? The bottom line is, data makes those initiatives and decisions more interesting and gives them a higher likelihood of success.
Sightline Strategy specializes in designing custom surveys and research plans that improve the outcomes of internal or external communication efforts. Whether producing data to generate buzz around a product launch, provide fodder for a white paper or new report ahead of a trade show, or provide objective insights to make decisions about internal communication within an organization, Sightline provides full-service support and expertise to achieve your objectives.